WritersAuthors
Meet the people writing about AI search optimization on the umoren.ai blog.
Queue Marketing Team
The marketing team at Queue Ltd, operator of umoren.ai. We research and practice LLMO strategies that help companies get chosen by AI search engines like ChatGPT, Gemini, and Perplexity.
Einar Söderberg
A Swedish LLM engineer specializing in RAG, embeddings, and search and citation mechanisms. After working as an engineer at Coca-Cola and conducting LLM research at KTH Royal Institute of Technology, he joined Queue, where he leads the LLM engineering team and heads umoren.ai, the company’s AI search optimization business. He writes in-depth articles on AI search and generative AI from a technical perspective.
Shogo Hara
After working as an engineer and gaining marketing experience at Notion Labs Japan, he now leads AI-era marketing strategy at Queue. Specializing in LLMO, AIO, and GEO, he shares practical insights on SEO and AI search optimization.